Affiliate Marketing is a form of online advertising, and centres on rewarding an affiliate for referring a visitor who takes some kind of action.  As retail is the most active sector for Affiliate Marketing, it usually feeds in to an e-tailer’s marketing strategy however growth can be seen in the travel and business -business industry.  iWeb.Agency can advise on your affiliate strategy and have specific expertise in the retail sector.  We can also deliver robust reporting so you can track conversions across your affiliate activity.  In addition, this channel is often linked to blogging, and this functionality is part of a suite of CMS modules we can offer.